A Complete Guide to OTT and Free Streaming Evolution

These days, OTT services are receiving a lot of love from users.

Since the COVID-19 outbreak, staying at home has increased, boosting the need for OTT services.

OTT refers to services that deliver various types of content through the internet.

Netflix, Watcha, and TVING are well-known examples.

Unlike traditional cable TV, users can choose what they want to watch at any time.

Multiple reasons explain the rapid growth of OTT services.

First, users can access many genres in one place, giving them more options.

Films, series, and variety programs can be selected by preference.

Another benefit is its lower cost compared to classic TV services.

Watching on phones or tablets anytime is a major benefit.

As OTT prices continue to rise, users are becoming more cost-conscious.

Therefore, many click here viewers are turning to free streaming platforms.

Ad-supported free streaming allows users to enjoy content without paying.

This is especially attractive to users who care about budget.

FAST platforms are emerging as a new type of free streaming model.

An example is KT’s “Gi Live,” which attracted many users.

FAST is seen as a future growth engine in a slowing TV industry.

The main benefit of free platforms is zero subscription fees.

Another plus is the wide range of available programs.

On the downside, ads interrupt viewing experiences.

In addition, the quality can be inferior to premium platforms.

Both markets will likely keep developing over time.

Advertising-supported services will likely attract more viewers.

Being able to watch without cost is highly appealing.

I believe harmony between paid and free services is essential.

Using both strengths together gives consumers more satisfaction.

Upcoming changes in OTT and free streaming are highly anticipated.

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